• The semiotics of Emoji[electronic resource] :the rise of visual language in the age of the Internet /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 302.23/1
    書名/作者: The semiotics of Emoji : the rise of visual language in the age of the Internet // Marcel Danesi.
    作者: Danesi, Marcel,
    出版者: London, England : : Bloomsbury Academic,, 2017.
    面頁冊數: 1 online resource (viii, 197 p.)
    標題: Emoticons.
    標題: Social media - Semiotics.
    標題: Visual communication - Digital techniques.
    標題: Writing
    標題: Language and the Internet.
    ISBN: 9781474282024 (ebk.)
    ISBN: 9781474281997 (hbk.)
    ISBN: 9781474281980 (pbk.)
    書目註: Includes bibliographical references (p. 185-193) and index.
    內容註: Emoji and writing systems -- Emoji uses -- Emoji competence -- Emoji semantics -- Emoji grammar -- Emoji pragmatics -- Emoji variation -- Emoji spread -- Universal languages -- A communication revolution?
    摘要、提要註: Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers.--
    電子資源: https://doi.org/10.5040/9781474282024?locatt=label:secondary_bloomsburyCollections
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