• Multilevel approach to competitiveness in the global tourism industry[electronic resource] /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 338.4/791
    書名/作者: Multilevel approach to competitiveness in the global tourism industry/ Sergio Jesus Teixeira and Joao Matos Ferreira.
    其他作者: Teixeira, Sergio Jesus,
    出版者: Hershey PA : : IGI Global,, 2020
    面頁冊數: 1 online resource (xx, 393 p.)
    標題: Tourism.
    標題: Tourism - Social aspects.
    ISBN: 9781799803676 (ebk.)
    ISBN: 9781799803652 (hbk.)
    ISBN: 9781799803669 (pbk.)
    書目註: Includes bibliographical references.
    內容註: Destination branding as a field of study: a bibliometric analysis / Cristina Isabel Fernandes, Pedro Veiga -- Tourist shopping and omnichanneling / Alba Garcia-Milon, Emma Juaneda-Ayensa, Cristina Olarte-Pascual, Jorge Pelegrin-Borondo -- Tourism in a salt pan: does creativity matter? / Jorge Ramos, Ana Campos -- La Barranca del Rio Santiago as tourist and eco touristic attraction for the brand Guadalajara Guadalajara, focused on a national tourism / Jose Vargas-Hernandez, Jovanna Cervantes-Guzman -- A tourism-phobia scale development: an exploratory case of international resident of Majorca / Francisco Rejon-Guardia -- Thumbs up, image down?: insights from a debate in social media on Molise / Anna D'Auria, Marco Tregua -- Critical and inhibiting success factors in interorganizational networks: a case study / Viviana Durao, Antonio Carrizo Moreira -- The eco touristic attraction for the brand Guadalajara Guadalajara: Barranca del Rio Santiago / Jose Vargas-Hernandez, Jovanna Cervantes-Guzman, Elba Lizbeth Garcia Guerra -- What are the challenges of cyber-physical models in tourism business? / Silvia Fernandes -- Psychological wellbeing as a creative resource for businesses in the tourism industry: a multidisciplinary view / Soraia Garceas, Margarida Pocinho, Saul Jesus -- An analysis of international tourists to Las Vegas / Kim Nehls -- Entrepreneurship and technology innovation in tourism e-business / Pankaj Kumar, Sergio Teixeira.
    摘要、提要註: "This book examines the issues, challenges, opportunities, and trends in the global tourism industry"--
    電子資源: https://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-0365-2
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