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Advertising[electronic resource] :cr...
~
Hardy, Jonathan.
Advertising[electronic resource] :critical approaches /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
659.1
書名/作者:
Advertising : critical approaches // Chris Wharton ; with a political economy of advertising chapter by Jonathan Hardy.
作者:
Wharton, Chris
其他作者:
Hardy, Jonathan.
出版者:
London ; : Routledge,, 2015.
面頁冊數:
1 online resource (x, 228 p., [4] leaves of col. plates) : : ill. (some col.)
標題:
Advertising.
ISBN:
9780203393147 (ebk.)
ISBN:
9780415535229 (hbk.)
ISBN:
9780415535236 (pbk.)
書目註:
Includes bibliographical references and index.
內容註:
pt. 1. Foundations -- pt. 2. Frameworks -- pt. 3. Applications.
電子資源:
http://www.taylorfrancis.com/books/9780203393147
Advertising[electronic resource] :critical approaches /
Wharton, Chris(Lecturer in advertising and media)
Advertising
critical approaches /[electronic resource] :Chris Wharton ; with a political economy of advertising chapter by Jonathan Hardy. - London ;Routledge,2015. - 1 online resource (x, 228 p., [4] leaves of col. plates) :ill. (some col.)
Includes bibliographical references and index.
pt. 1. Foundations -- pt. 2. Frameworks -- pt. 3. Applications.
Mode of access: World Wide Web.
ISBN: 9780203393147 (ebk.)Subjects--Topical Terms:
177147
Advertising.
Index Terms--Genre/Form:
336502
Electronic books.
LC Class. No.: HF5823 / .W466 2015
Dewey Class. No.: 659.1 / W553
Advertising[electronic resource] :critical approaches /
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critical approaches /
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http://www.taylorfrancis.com/books/9780203393147
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