Architecting experience[electronic r...
Wheeler, Scot R.

 

  • Architecting experience[electronic resource] :a marketing science and digital analytics handbook /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.8/02
    書名/作者: Architecting experience : a marketing science and digital analytics handbook // Scot R Wheeler.
    作者: Wheeler, Scot R.
    出版者: Singapore : : World Scientific ;, c2016.
    面頁冊數: 1 online resource (xii, 268 p.) : : ill.
    標題: Communication in marketing.
    標題: Digital media.
    ISBN: 9789814678421 (electronic bk.)
    書目註: Includes bibliographical references (p. 265-266) and index.
    電子資源: http://www.worldscientific.com/worldscibooks/10.1142/9607#t=toc
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