Emerging multinationals in emerging ...
Ramamurti, Ravi,

 

  • Emerging multinationals in emerging markets /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 338.8/8191724
    書名/作者: Emerging multinationals in emerging markets // edited by Ravi Ramamurti and Jitendra V. Singh.
    其他作者: Ramamurti, Ravi,
    面頁冊數: 1 online resource (xx, 439 pages) : : digital, PDF file(s).
    附註: Title from publisher's bibliographic system (viewed on 05 Oct 2015).
    標題: International business enterprises - Developing countries.
    ISBN: 9780511576485 (ebook)
    摘要、提要註: Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.
    電子資源: http://dx.doi.org/10.1017/CBO9780511576485
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