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Marketing cases from emerging market...
~
Kipnis, Eva.
Marketing cases from emerging markets[electronic resource] /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
658.8
書名/作者:
Marketing cases from emerging markets/ edited by Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis.
其他作者:
Mutum, Dilip S.
出版者:
Berlin, Heidelberg : : Springer Berlin Heidelberg :, 2014.
面頁冊數:
ix, 167 p. : : ill., digital ;; 24 cm.
Contained By:
Springer eBooks
標題:
Marketing.
標題:
Economics/Management Science.
標題:
Emerging Markets/Globalization.
標題:
Business Strategy/Leadership.
標題:
Market Research.
ISBN:
9783642368615 (electronic bk.)
ISBN:
9783642368608 (paper)
電子資源:
http://dx.doi.org/10.1007/978-3-642-36861-5
Marketing cases from emerging markets[electronic resource] /
Marketing cases from emerging markets
[electronic resource] /edited by Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis. - Berlin, Heidelberg :Springer Berlin Heidelberg :2014. - ix, 167 p. :ill., digital ;24 cm.
ISBN: 9783642368615 (electronic bk.)Subjects--Topical Terms:
173043
Marketing.
Dewey Class. No.: 658.8
Marketing cases from emerging markets[electronic resource] /
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