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The replication of retail fashion fo...

Schroder, Christoph.

The replication of retail fashion formats into foreign countries[electronic resource] :a qualitative analysis /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	338.47687
書名/作者:	The replication of retail fashion formats into foreign countries : a qualitative analysis // by Christoph Schroder.
作者:	Schroder, Christoph.
出版者:	Wiesbaden : : Springer Fachmedien Wiesbaden :, 2015.
面頁冊數:	xxi, 271 p. : : ill., digital ;; 24 cm.
Contained By:	Springer eBooks
標題:	Clothing trade - Management.
標題:	Economics/Management Science.
標題:	Business Strategy/Leadership.
標題:	Marketing.
標題:	Emerging Markets/Globalization.
ISBN:	9783658075415 (electronic bk.)
ISBN:	9783658075408 (paper)
內容註:	Specification of successful format transfer strategies -- Design of core and peripheral format elements -- Strategy and format element changes over time in different countries.
電子資源:	http://dx.doi.org/10.1007/978-3-658-07541-5

The replication of retail fashion formats into foreign countries[electronic resource] :a qualitative analysis /
Schroder, Christoph.

The replication of retail fashion formats into foreign countriesa qualitative analysis /[electronic resource] :by Christoph Schroder. - Wiesbaden :Springer Fachmedien Wiesbaden :2015. - xxi, 271 p. :ill., digital ;24 cm. - Handel und internationales marketing / retailing and international marketing. - Retailing and international marketing..

Specification of successful format transfer strategies -- Design of core and peripheral format elements -- Strategy and format element changes over time in different countries.

ISBN: 9783658075415 (electronic bk.)

Standard No.: 10.1007/978-3-658-07541-5doiSubjects--Topical Terms:

603151
Clothing trade
--Management.

LC Class. No.: HD9940.A2

Dewey Class. No.: 338.47687

The replication of retail fashion formats into foreign countries[electronic resource] :a qualitative analysis /
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