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Setting the agenda :the mass media a...

McCombs, Maxwell E.

Setting the agenda :the mass media and public opinion /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	302.23
書名/作者:	Setting the agenda : : the mass media and public opinion // Maxwell McCombs.
其他題名:	Mass media and public opinion
作者:	McCombs, Maxwell E.
出版者:	Cambridge ; : Polity,, 2014.
面頁冊數:	xv, 209 p. : : ill. ;; 23 cm.
附註:	Previous edition: 2004.
標題:	Mass media and public opinion.
標題:	Mass media - Social aspects.
標題:	Mass media - Political aspects.
標題:	Mass media - Influence.
標題:	Public opinion.
ISBN:	9780745661100 (pbk.) :
ISBN:	0745661106 (pbk.)
ISBN:	9780745661094 (hbk.)
ISBN:	0745661092 (hbk.)
書目註:	Includes bibliographical references and index.
內容註:	Influencing public opinion -- Reality and the news -- The pictures in our heads -- Why agenda-setting occurs -- How agenda-setting works -- Consequences of agenda-setting -- Shaping the media agenda -- Mass communication and society -- Epilogue: Media agenda-setting and audience agenda-melding / Donald L. Shaw and David H. Weaver.
摘要、提要註:	Describes the mass media's significant and sometimes controversial role in determining which topics are at the centre of public attention and action. In this new edition, Max McCombs extends his previous synthesis of hundreds of studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences how we picture public affairs. In describing this media influence on what we think about and how we think about it, Setting the Agenda also discusses the sources of these media agendas, the psychological explanation for their impact on the public agenda, and the subsequent consequences for attitudes, opinions and behaviour. New to this edition, McCombs debates the role of the expanded media landscape on agenda setting, the impact of the internet on the power of legacy media and the role of agenda setting beyond the realm of public affairs. --From publisher description.

Setting the agenda :the mass media and public opinion /
McCombs, Maxwell E.

Setting the agenda :the mass media and public opinion /Mass media and public opinionMaxwell McCombs. - 2nd ed. - Cambridge ;Polity,2014. - xv, 209 p. :ill. ;23 cm.

Previous edition: 2004.

Includes bibliographical references and index.

Influencing public opinion -- Reality and the news -- The pictures in our heads -- Why agenda-setting occurs -- How agenda-setting works -- Consequences of agenda-setting -- Shaping the media agenda -- Mass communication and society -- Epilogue: Media agenda-setting and audience agenda-melding / Donald L. Shaw and David H. Weaver.

Describes the mass media's significant and sometimes controversial role in determining which topics are at the centre of public attention and action. In this new edition, Max McCombs extends his previous synthesis of hundreds of studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences how we picture public affairs. In describing this media influence on what we think about and how we think about it, Setting the Agenda also discusses the sources of these media agendas, the psychological explanation for their impact on the public agenda, and the subsequent consequences for attitudes, opinions and behaviour. New to this edition, McCombs debates the role of the expanded media landscape on agenda setting, the impact of the internet on the power of legacy media and the role of agenda setting beyond the realm of public affairs. --From publisher description.

ISBN: 9780745661100 (pbk.) :NTD 723

Nat. Bib. No.: GBB3A1205bnbSubjects--Topical Terms:

434293
Mass media and public opinion.

LC Class. No.: HM1206 / .M33 2014

Dewey Class. No.: 302.23

Setting the agenda :the mass media and public opinion /
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