Tourist customer service satisfactio...
Magnini, Vincent P.

 

  • Tourist customer service satisfaction[electronic resource] :an encounter approach /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 910.688
    書名/作者: Tourist customer service satisfaction : an encounter approach // Francis P. Noe, Muzaffer Uysal and Vincent P. Magnini.
    作者: Noe, Francis P.,
    其他作者: Uysal, Muzaffer.
    出版者: New York : : Routledge,, 2010.
    面頁冊數: 1 online resource (ix, 193 p.) : : ill.
    標題: Tourism - Management.
    標題: Hospitality industry - Management.
    ISBN: 9780203852361 (ebook)
    ISBN: 9780415578042 (hbk.)
    書目註: Includes bibliographical references (p. [168]-185) and index.
    內容註: 1. Defining encounter theory -- 2. Encountering interactive roles -- 3. Knowing the travel customer's role -- 4. Managing the travel situation -- 5. Positioning the travel provider -- 6. Appealing to the travel and provider roles -- 7. Nuances of interpersonal interactions -- 8. Going beyond satisfaction to loyalty -- 9. Where do we go from here?
    電子資源: Click here to view
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