The Regional Multinationals :[electr...
Ebooks Corporation.

 

  • The Regional Multinationals :[electronic resource].MNEs and 'Global' Strategic Management.
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 338.88
    書名/作者: The Regional Multinationals : : MNEs and 'Global' Strategic Management.
    作者: Rugman, Alan M.
    出版者: Cambridge : : Cambridge University Press,, 2005.
    面頁冊數: 290 p.
    標題: International business enterprises.
    ISBN: 9780511614071 (electronic bk.)
    ISBN: 9780521842655 (print)
    摘要、提要註: Alan M. Rugman explores alternatives to the popular model of increasingly globalized business, and explores the widespread evidence of regionalised business practice among the world's top 500 companies. Detailed case studies and real-life examples flesh out the theory and practice of regionalisation in multinationals.
    電子資源: Click here to view book
評論
Export
取書館別
 
 
變更密碼
登入