大葉大學圖書館 |

Investor relations[electronic resource] :principles and international best practices of financial communications /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.15/224
書名/作者:	Investor relations : principles and international best practices of financial communications // Anne Guimard.
作者:	Guimard, Anne,
出版者:	Basingstoke [England] ; : Palgrave Macmillan,, 2008.
面頁冊數:	xiv, 190 p. : : ill., plans ;; 24 cm.
附註:	Includes index.
標題:	Corporations - Investor relations.
ISBN:	9780230595118
ISBN:	0230595111
內容註:	Competing for Capital -- Key to Successful Investor Relations -- Implementing Best Practice Investor Relations Strategy -- Measuring the Value of Investor Relations -- Conclusion -- Resources.
摘要、提要註:	This book provides a wealth of strategic and tactical advice on how to understand and implement best practice Investor Relations from any perspective in the world. It is a practical and comprehensive guide which introduces the reader to a broad range of topics included in the theory and practice of Investor Relations, such as marketing communication,and finance and securities law compliance. Presenting Investor Relations as a tool to be leveraged and a process to be mastered, this comprehensive guide offers many easy-to-use and reliable educational features.It contains proven, effectivetechniques, expert advice and helpful tips which will be valuable to anyone involved in competing for capital. Investor Relations combines the art and science of marketing, financialanalysis, financial communications and investor relations in single, indispensable source.
電子資源:	access to fulltext (Palgrave)

Investor relations[electronic resource] :principles and international best practices of financial communications /
Guimard, Anne,1962-

Investor relationsprinciples and international best practices of financial communications /[electronic resource] :Anne Guimard. - Basingstoke [England] ;Palgrave Macmillan,2008. - xiv, 190 p. :ill., plans ;24 cm. - Finance and capital markets series. - Finance and capital markets..

Includes index.

Competing for Capital -- Key to Successful Investor Relations -- Implementing Best Practice Investor Relations Strategy -- Measuring the Value of Investor Relations -- Conclusion -- Resources.

This book provides a wealth of strategic and tactical advice on how to understand and implement best practice Investor Relations from any perspective in the world. It is a practical and comprehensive guide which introduces the reader to a broad range of topics included in the theory and practice of Investor Relations, such as marketing communication,and finance and securities law compliance. Presenting Investor Relations as a tool to be leveraged and a process to be mastered, this comprehensive guide offers many easy-to-use and reliable educational features.It contains proven, effectivetechniques, expert advice and helpful tips which will be valuable to anyone involved in competing for capital. Investor Relations combines the art and science of marketing, financialanalysis, financial communications and investor relations in single, indispensable source.

Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2009.

Mode of access:World Wide Web.

ISBN: 9780230595118

Standard No.: 10.1057/9780230595118doiSubjects--Topical Terms:

376962
Corporations
--Investor relations.Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HD2744 / .G85 2008eb

Dewey Class. No.: 658.15/224

Investor relations[electronic resource] :principles and international best practices of financial communications /
LDR:02387nam 2200313Ia 4500 001 328921
003 OCoLC
005 20100709081734.0
006 m d
007 cr cn|
008 110607s2008 enkae s 001 0 eng d
020 $a 9780230595118
020 $a 0230595111
024 7 $a 10.1057/9780230595118 $2 doi
035 $a (OCoLC)314821474
035 $a ocn314821474
040 $a UKPGM $b eng $c UKPGM
049 $a APTA
050 1 4 $a HD2744 $b .G85 2008eb
082 0 4 $a 658.15/224 $2 22
100 1 $a Guimard, Anne, $d 1962- $3 376961
245 1 0 $a Investor relations $h [electronic resource] : $b principles and international best practices of financial communications / $c Anne Guimard.
260 $a Basingstoke [England] ; $a New York : $b Palgrave Macmillan, $c 2008.
300 $a xiv, 190 p. : $b ill., plans ; $c 24 cm.
490 1 $a Finance and capital markets series
500 $a Includes index.
505 0 $a Competing for Capital -- Key to Successful Investor Relations -- Implementing Best Practice Investor Relations Strategy -- Measuring the Value of Investor Relations -- Conclusion -- Resources.
520 $a This book provides a wealth of strategic and tactical advice on how to understand and implement best practice Investor Relations from any perspective in the world. It is a practical and comprehensive guide which introduces the reader to a broad range of topics included in the theory and practice of Investor Relations, such as marketing communication,and finance and securities law compliance. Presenting Investor Relations as a tool to be leveraged and a process to be mastered, this comprehensive guide offers many easy-to-use and reliable educational features.It contains proven, effectivetechniques, expert advice and helpful tips which will be valuable to anyone involved in competing for capital. Investor Relations combines the art and science of marketing, financialanalysis, financial communications and investor relations in single, indispensable source.
533 $a Electronic reproduction. $b Basingstoke, England : $c Palgrave Macmillan, $d 2009. $n Mode of access:World Wide Web. $n System requirements: Web browser. $n Title from title screen (viewed on Mar. 3, 2009). $n Access may berestricted to users at subscribing institutions.
650 0 $a Corporations $x Investor relations. $3 376962
655 7 $a Electronic books. $2 local $3 336502
710 2 $a Palgrave Connect (Online service) $3 370384
776 1 $c Original $z 9780230221086 $z 0230221084 $w (DLC) 2008035168 $w (OCoLC)244177168
830 0 $a Finance and capital markets. $3 372921
856 4 0 $3 Palgrave Connect $u http://www.palgraveconnect.com/doifinder/10.1057/9780230595118 $z access to fulltext (Palgrave)