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Introduction to electronic commerce

King, David R.

Introduction to electronic commerce

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	650.0285
書名/作者:	Introduction to electronic commerce/ Efraim Turban, David King, Judy Lang ; with contributions by Linda Lai ... [et al.].
作者:	Turban, Efraim.
其他作者:	King, David R.
出版者:	Upper Saddle River, N.J. : Pearson Education Internayional, 2009.
面頁冊數:	622 p. : col. ill.; 26 cm.
附註:	Prev. ed. published under title: Introduction to e-commerce.
標題:	Electronic commerce.
標題:	Electronic Commerce.
ISBN:	0137008074(pbk.)
ISBN:	9780137008070(pbk.)
書目註:	Includes bibliographical references and index.
內容註:	Contents: Overview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.

Introduction to electronic commerce
Turban, Efraim.

Introduction to electronic commerceEfraim Turban, David King, Judy Lang ; with contributions by Linda Lai ... [et al.]. - 2nd ed. - Pearson International ed. - Upper Saddle River, N.J.Pearson Education Internayional2009. - 622 p.col. ill.26 cm.

Prev. ed. published under title: Introduction to e-commerce.

Includes bibliographical references and index.

Contents: Overview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.

ISBN: 0137008074(pbk.)1,140Subjects--Topical Terms:

181398
Electronic commerce.

Dewey Class. No.: 650.0285

Introduction to electronic commerce
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020 $a 0137008074(pbk.) $c 1,140
020 $a 9780137008070(pbk.) $c 1,140
082 0 4 $a 650.0285 $2 22
100 1 $a Turban, Efraim. $3 337231
240 1 0 $a Introduction to e-commerce.
245 1 0 $a Introduction to electronic commerce $c Efraim Turban, David King, Judy Lang ; with contributions by Linda Lai ... [et al.].
250 $a 2nd ed. - Pearson International ed.
260 # $a Upper Saddle River, N.J. $b Pearson Education Internayional $c 2009.
300 $a 622 p. $b col. ill. $c 26 cm.
500 $a Prev. ed. published under title: Introduction to e-commerce.
504 $a Includes bibliographical references and index.
505 0 # $a Contents: Overview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.
650 # 0 $a Electronic commerce. $3 181398
650 0 7 $a Electronic Commerce. $2 swd $3 337234
700 1 # $a King, David R. $3 337232
700 1 # $a Lang, Judy, $d 1950- $3 337233