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Fables,fashions,and facts about adve...

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Jones, John Philip

Fables,fashions,and facts about advertising:a study of 28 enduring myths

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
書名/作者:	Fables,fashions,and facts about advertising:a study of 28 enduring myths/ Jones, John Philip
作者:	Jones, John Philip
出版者:	Thousand Oaks : Sage Publications Inc., 2004
面頁冊數:	310頁; 22x15公分
附註:	Includes bibliographical references and index
標題:	Advertising
ISBN:	0761927999(平裝)

Fables,fashions,and facts about advertising:a study of 28 enduring myths
Jones, John Philip

Fables,fashions,and facts about advertising:a study of 28 enduring mythsJones, John Philip - Thousand OaksSage Publications Inc.2004 - 310頁22x15公分

Includes bibliographical references and index

ISBN: 0761927999(平裝)Subjects--Topical Terms:

138399
Advertising

Fables,fashions,and facts about advertising:a study of 28 enduring myths
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