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Fashion branding and consumer behavi...

Choi, Tsan-Ming.

Fashion branding and consumer behaviors[electronic resource] :scientific models /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8342
書名/作者:	Fashion branding and consumer behaviors : scientific models // edited by Tsan-Ming Choi.
其他作者:	Choi, Tsan-Ming.
出版者:	New York, NY : : Springer New York :, 2014.
面頁冊數:	ix, 151 p. : : ill., digital ;; 24 cm.
Contained By:	Springer eBooks
標題:	Consumer behavior.
標題:	Fashion merchandising.
標題:	Branding (Marketing)
標題:	Psychology.
標題:	Psychology Research.
標題:	Marketing.
標題:	Organizational Studies, Economic Sociology.
ISBN:	9781493902774 (electronic bk.)
ISBN:	9781493902767 (paper)
電子資源:	http://dx.doi.org/10.1007/978-1-4939-0277-4

Fashion branding and consumer behaviors[electronic resource] :scientific models /
Fashion branding and consumer behaviorsscientific models /[electronic resource] :edited by Tsan-Ming Choi. - New York, NY :Springer New York :2014. - ix, 151 p. :ill., digital ;24 cm. - International series on consumer science,2191-5660. - International series on consumer science..

ISBN: 9781493902774 (electronic bk.)Subjects--Topical Terms:

184151
Consumer behavior.

Dewey Class. No.: 658.8342

Fashion branding and consumer behaviors[electronic resource] :scientific models /
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