語系:
繁體中文
English
日文
簡体中文
說明(常見問題)
登入
回首頁
到查詢結果
[ subject:"Industrial marketing." ]
切換:
標籤
|
MARC模式
|
ISBD
Business-to-business marketing /
~
Brennan, Ross, (1957-)
Business-to-business marketing /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
658.804
書名/作者:
Business-to-business marketing // Ross Brennan, Louise Canning and Raymond McDowell.
作者:
Brennan, Ross,
其他作者:
Canning, Louise.
出版者:
London ; : SAGE,, 2011.
面頁冊數:
xxi, 386 p. : : ill. ;; 25 cm.
附註:
Previous ed.: 2007.
標題:
Industrial marketing.
標題:
Industrial marketing
ISBN:
9781849201551 (hbk.) :
ISBN:
1849201552 (hbk.)
ISBN:
9781849201568 (pbk.)
ISBN:
1849201560 (pbk.)
書目註:
Includes bibliographical references and index.
摘要、提要註:
This volume examines views that argue business to business marketing is simply a variant of consumer marketing or is only concerned with inter-organizational relationship management.
Business-to-business marketing /
Brennan, Ross,1957-
Business-to-business marketing /
Ross Brennan, Louise Canning and Raymond McDowell. - 2nd ed. - London ;SAGE,2011. - xxi, 386 p. :ill. ;25 cm. - Advanced marketing series.
Previous ed.: 2007.
Includes bibliographical references and index.
This volume examines views that argue business to business marketing is simply a variant of consumer marketing or is only concerned with inter-organizational relationship management.
ISBN: 9781849201551 (hbk.) :NTD 4,418
LCCN: 2010925261
Nat. Bib. No.: GBB099335bnbSubjects--Topical Terms:
338892
Industrial marketing.
LC Class. No.: HF5415.1263 / .B74 2011
Dewey Class. No.: 658.804
Business-to-business marketing /
LDR
:01025nam a2200265 a 4500
001
356566
005
20110808143738.0
008
120427s2011 enka b 001 0 eng d
010
$a
2010925261
015
$a
GBB099335
$2
bnb
020
$a
9781849201551 (hbk.) :
$c
NTD 4,418
020
$a
1849201552 (hbk.)
020
$a
9781849201568 (pbk.)
020
$a
1849201560 (pbk.)
040
$a
NLE
$c
NLE
$d
YDXCP
$d
C6I
$d
CDX
$d
EUM
$d
DLC
$d
DYU
041
0
$a
eng
050
0 0
$a
HF5415.1263
$b
.B74 2011
082
0 4
$a
658.804
$2
22
100
1
$a
Brennan, Ross,
$d
1957-
$3
452675
245
1 0
$a
Business-to-business marketing /
$c
Ross Brennan, Louise Canning and Raymond McDowell.
250
$a
2nd ed.
260
$a
London ;
$a
Los Angeles :
$b
SAGE,
$c
2011.
300
$a
xxi, 386 p. :
$b
ill. ;
$c
25 cm.
490
0
$a
Advanced marketing series
500
$a
Previous ed.: 2007.
504
$a
Includes bibliographical references and index.
520
8
$a
This volume examines views that argue business to business marketing is simply a variant of consumer marketing or is only concerned with inter-organizational relationship management.
650
0
$a
Industrial marketing.
$3
338892
650
0
$a
Industrial marketing
$3
161419
700
1
$a
Canning, Louise.
$3
452676
700
1
$a
McDowell, Raymond.
$3
452677
筆 0 讀者評論
全部
四樓西文圖書區
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
80021183
四樓西文圖書區
1.圖書流通
圖書
658.804 B838
1.一般(Normal)
在架
0
1 筆 • 頁數 1 •
1
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼
登入