Aaker, David A.

Essentials of marketing research by: Aaker, David A.; Day, George S.; Kumar, V. (书目-语言数据,印刷品)

Brand relevance :making competitors irrelevant / by: Aaker, David A. (书目-语言数据,印刷品)

Strategic market management :global perspectives / by: Aaker, David A.; McLoughlin, Damien. (书目-语言数据,印刷品)

Consumer evaluations of brand extensions by: Aaker, David A.; Keller, Kevin lane (书目-语言数据,印刷品)