Rajagopal, (1957-,)
Overview
Works: | 1 works in 0 publications in 0 languages |
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Titles
Managing social media and consumerism :the grapevine effect in competitive markets /
by:
Rajagopal, (1957-,)
(Language materials, printed)
Subjects
Online social networks.
BUSINESS & ECONOMICS / International / General.
BUSINESS & ECONOMICS / Management.
BUSINESS & ECONOMICS / Management Science
Internet marketing.
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Organizational Behavior
Social media.
BUSINESS & ECONOMICS / Consumer Behavior.
Marketing
Consumer behavior.
BUSINESS & ECONOMICS / Marketing / Research.