顏珮雯

企業社會責任與運動贊助對品牌形象及品牌權益影響之研究 = The Effects of Corporate Social Responsibility and Sport Sponsorship on Brand Image and Brand Equity : 以ACER贊助高爾夫選手曾雅妮為例; A Sponsorship Case Study of the Acer with Golf Athlete, Yani Tseng by: 顏珮雯 (Language materials, printed) , [撰]