趙御勳

大陸一線、二線城市居民購買洗髮產品之品牌信任、知覺價值與品牌忠誠對品牌權益影響之研究 = The Impact of First and Second Line City Residents' Purchasing Consumer Cleaning Products Brand Trusts, Perceived Value, Brand Loyalty, and Brand Equity by: 趙御勳 (Language materials, printed) , [撰]

產品代言人對網路社群、消費者抵制與品牌權益之關係研究 : 以男性保養品為例 by: 吳承祐; 林建志; 林洧鋮; 趙御勳 (Language materials, printed) , [撰]