Michman, Ronald D.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Lifestyle marketing[electronic resource] :reaching the new American consumer /
by:
Greco, Alan James, (1950-); Mazze, Edward M.; Michman, Ronald D.
(Language materials, printed)
Retailing triumphs and blunders[electronic resource] :victims of competition in the new age of marketing management /
by:
Greco, Alan James, (1950-); Michman, Ronald D.
(Language materials, printed)
The affluent consumer[electronic resource] :marketing and selling the luxury lifestyle /
by:
Mazze, Edward M.; Michman, Ronald D.
(Electronic resources)