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Sarstedt, Marko.

Overview

Works:	1 works in 1 publications in 1 languages

Titles

A concise guide to market research[electronic resource] :the process, data, and methods using IBM SPSS statistics / by: Mooi, Erik.; Sarstedt, Marko.; SpringerLink (Online service) (Language materials, printed)

Measurement and research methods in international marketing[electronic resource] / by: Sarstedt, Marko.; Schwaiger, Manfred, (1963-); Taylor, Charles R., (1961-) (Language materials, printed)

Subjects

Marketing. Statistics for Business/Economics/Mathematical Finance/Insurance. Export marketing Marketing research. Economics/Management Science. Management/Business for Professionals.

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