大葉大學圖書館 |

登入

回首頁

Marketing research with IBM SPSS sta...

Charry, Karine.,

Marketing research with IBM SPSS statistics[electronic resource] :a practical guide /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.830285555
書名/作者:	Marketing research with IBM SPSS statistics : a practical guide // by Karine Charry. [et al.].
作者:	Charry, Karine.,
出版者:	London : : Routledge,, 2016.
面頁冊數:	1 online resource (ix, 156 p.)
附註:	"A Gower book"--cover.
標題:	Marketing research - Data processing.
標題:	Social sciences - Statistical methods.
ISBN:	9781315525532 (e-book : PDF)
ISBN:	9781472477453 (paperback)
內容註:	1. Getting started with IBM SPSS statistics -- 2. Descriptive analysis -- 3. Exploratory factor analysis -- 4. Cluster analysis -- 5. Hypthesis testing -- 6. Correlations -- 7. Regression analysis -- 8. Moderation and mediation analysis.
電子資源:	https://www.taylorfrancis.com/books/9781315525532

Marketing research with IBM SPSS statistics[electronic resource] :a practical guide /
Charry, Karine.,

Marketing research with IBM SPSS statisticsa practical guide /[electronic resource] :by Karine Charry. [et al.]. - London :Routledge,2016. - 1 online resource (ix, 156 p.)

"A Gower book"--cover.

1. Getting started with IBM SPSS statistics -- 2. Descriptive analysis -- 3. Exploratory factor analysis -- 4. Cluster analysis -- 5. Hypthesis testing -- 6. Correlations -- 7. Regression analysis -- 8. Moderation and mediation analysis.

ISBN: 9781315525532 (e-book : PDF)Subjects--Uniform Titles:

SPSS (Computer file)
Subjects--Topical Terms:

712740
Marketing research
--Data processing.

LC Class. No.: HF5415.2 / .C43 2016

Dewey Class. No.: 658.830285555

Marketing research with IBM SPSS statistics[electronic resource] :a practical guide /
LDR:00964cmm a2200205 a 4500 001 513315
005 20191112144327.0
008 210929s2016 enka ob 001 0 eng d
020 $a 9781315525532 (e-book : PDF)
020 $a 9781472477453 (paperback)
035 $a (OCoLC)953734839
035 $a 1081021404
050 0 0 $a HF5415.2 $b .C43 2016
082 0 0 $a 658.830285555 $2 23
100 1 $a Charry, Karine., $e author. $3 734858
245 1 0 $a Marketing research with IBM SPSS statistics $h [electronic resource] : $b a practical guide / $c by Karine Charry. [et al.].
260 $a London : $b Routledge, $c 2016.
300 $a 1 online resource (ix, 156 p.)
500 $a "A Gower book"--cover.
505 0 $a 1. Getting started with IBM SPSS statistics -- 2. Descriptive analysis -- 3. Exploratory factor analysis -- 4. Cluster analysis -- 5. Hypthesis testing -- 6. Correlations -- 7. Regression analysis -- 8. Moderation and mediation analysis.
630 0 0 $a SPSS (Computer file) $3 440538
650 0 $a Marketing research $x Data processing. $3 712740
650 0 $a Social sciences $x Statistical methods. $3 366940
776 0 8 $i Print version: $z 9781472477453 $w (DLC) 2015043933
856 4 0 $u https://www.taylorfrancis.com/books/9781315525532

筆 0 讀者評論

多媒體

多媒體檔案
https://www.taylorfrancis.com/books/9781315525532

評論

Export

取書館別