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Store wars[electronic resource] :the...

Bradley, John, (1957-)

Store wars[electronic resource] :the FMCG battle for mindspace and shelfspace, online and in-store /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	381./1
書名/作者:	Store wars : the FMCG battle for mindspace and shelfspace, online and in-store // Greg Thain and John Bradley.
作者:	Thain, Greg,
其他作者:	Bradley, John,
出版者:	Chichester, West Sussex ; : John Wiley & Sons,, 2012.
面頁冊數:	1 online resource.
標題:	Retail trade.
標題:	Marketing.
標題:	Consumer goods.
ISBN:	9781119207832 (electronic bk.)
ISBN:	1119207835 (electronic bk.)
書目註:	Includes bibliographical references and index.
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119207832

Store wars[electronic resource] :the FMCG battle for mindspace and shelfspace, online and in-store /
Thain, Greg,1954-

Store warsthe FMCG battle for mindspace and shelfspace, online and in-store /[electronic resource] :Greg Thain and John Bradley. - 2nd ed. - Chichester, West Sussex ;John Wiley & Sons,2012. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781119207832 (electronic bk.)

LCCN: 2012019067Subjects--Topical Terms:

367165
Retail trade.

LC Class. No.: HF5429

Dewey Class. No.: 381./1

Store wars[electronic resource] :the FMCG battle for mindspace and shelfspace, online and in-store /
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245 1 0 $a Store wars $h [electronic resource] : $b the FMCG battle for mindspace and shelfspace, online and in-store / $c Greg Thain and John Bradley.
250 $a 2nd ed.
260 $a Chichester, West Sussex ; $a Hoboken, NJ : $b John Wiley & Sons, $c 2012.
300 $a 1 online resource.
504 $a Includes bibliographical references and index.
588 $a Description based on print version record and CIP data provided by publisher.
650 0 $a Retail trade. $3 367165
650 0 $a Marketing. $3 173043
650 0 $a Consumer goods. $3 367127
700 1 $a Bradley, John, $d 1957- $3 665109
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781119207832

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