Market your way to growth[electronic...
Kotler, Milton.

 

  • Market your way to growth[electronic resource] :8 ways to win /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 658.8
    書名/作者: Market your way to growth : 8 ways to win // Philip and Milton Kotler.
    作者: Kotler, Philip.
    其他作者: Kotler, Milton.
    出版者: Hoboken, NJ : : John Wiley and Sons,, 2013.
    面頁冊數: 1 online resource (242 p.)
    標題: Marketing.
    標題: Customer relations - Management.
    標題: Relationship marketing.
    ISBN: 9781119204015 (electronic bk.)
    ISBN: 1119204011 (electronic bk.)
    ISBN: 9781118519660 (electronic bk.)
    ISBN: 1118519663 (electronic bk.)
    ISBN: 9781118519646 (electronic bk.)
    ISBN: 1118519647 (electronic bk.)
    ISBN: 9781283917407 (electronic bk.)
    ISBN: 1283917408 (electronic bk.)
    ISBN: 9781118519608 (electronic bk.)
    ISBN: 1118519604 (electronic bk.)
    書目註: Includes bibliographical references (p. 201-206) and index.
    電子資源: http://onlinelibrary.wiley.com/book/10.1002/9781119204015
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