大葉大學圖書館 |

Brewing, beer and pubs[electronic resource] :a global perspective /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	338.4766342
書名/作者:	Brewing, beer and pubs : a global perspective // edited by Ignazio Cabras, David Higgins, David Preece.
其他作者:	Cabras, Ignazio.
出版者:	London : : Palgrave Macmillan UK :, 2016.
面頁冊數:	xix, 326 p. : : ill., digital ;; 24 cm.
Contained By:	Springer eBooks
標題:	Brewing industry.
標題:	Beer industry.
標題:	Bars (Drinking establishments) - Designs and plans.
標題:	Business and Management.
標題:	Small Business.
標題:	Marketing.
標題:	International Business.
標題:	International Economics.
標題:	Entrepreneurship.
標題:	Industries.
ISBN:	9781137466181
ISBN:	9781349691012
摘要、提要註:	The production of beer today occurs within a bifurcated industrial structure. There exists a small number of large, global conglomerates supplying huge volumes of a limited range of beers, and a plethora of small and medium breweries producing a diverse range of beers sold under unique brands. Brewing, Beer and Pubs addresses a range of contemporary issues and challenges in this key sector of the global economy, and includes contributions by research specialists from a variety of countries and disciplines. This book includes the marketing and globalization of the brewing industry, beer excise duties and market concentration, and reflections upon developments in brewing and beer consumption across the world in order to explore the wide-reaching influence of this industry. Alongside these global topics more localised themes are presented such as market integration in the Chinese beer and wine markets, beer and brewing in Africa and South America, and turbulence and change in the UK public house industry, which demonstrate how the consumption of beer in pubs and other social environments make the beer industry integral to local communities and regions worldwide.
電子資源:	http://dx.doi.org/10.1057/9781137466181

Brewing, beer and pubs[electronic resource] :a global perspective /
Brewing, beer and pubsa global perspective /[electronic resource] :edited by Ignazio Cabras, David Higgins, David Preece. - London :Palgrave Macmillan UK :2016. - xix, 326 p. :ill., digital ;24 cm.

The production of beer today occurs within a bifurcated industrial structure. There exists a small number of large, global conglomerates supplying huge volumes of a limited range of beers, and a plethora of small and medium breweries producing a diverse range of beers sold under unique brands. Brewing, Beer and Pubs addresses a range of contemporary issues and challenges in this key sector of the global economy, and includes contributions by research specialists from a variety of countries and disciplines. This book includes the marketing and globalization of the brewing industry, beer excise duties and market concentration, and reflections upon developments in brewing and beer consumption across the world in order to explore the wide-reaching influence of this industry. Alongside these global topics more localised themes are presented such as market integration in the Chinese beer and wine markets, beer and brewing in Africa and South America, and turbulence and change in the UK public house industry, which demonstrate how the consumption of beer in pubs and other social environments make the beer industry integral to local communities and regions worldwide.

ISBN: 9781137466181

Standard No.: 10.1057/9781137466181doiSubjects--Topical Terms:

640284
Brewing industry.

LC Class. No.: HD9397.A2 / B74 2016

Dewey Class. No.: 338.4766342

Brewing, beer and pubs[electronic resource] :a global perspective /
LDR:02133nam a2200301 a 4500 001 447034
003 DE-He213
005 20160929165635.0
006 m d
007 cr nn 008maaau
008 161201s2016 enk s 0 eng d
020 $a 9781137466181 $q (electronic bk.)
020 $a 9781349691012 $q (paper)
024 7 $a 10.1057/9781137466181 $2 doi
035 $a 978-1-137-46618-1
040 $a GP $c GP
041 0 $a eng
050 4 $a HD9397.A2 $b B74 2016
072 7 $a KJVS $2 bicssc
072 7 $a BUS060000 $2 bisacsh
082 0 4 $a 338.4766342 $2 23
090 $a HD9397.A2 $b B847 2016
245 0 0 $a Brewing, beer and pubs $h [electronic resource] : $b a global perspective / $c edited by Ignazio Cabras, David Higgins, David Preece.
260 $a London : $b Palgrave Macmillan UK : $b Imprint: Palgrave Macmillan, $c 2016.
300 $a xix, 326 p. : $b ill., digital ; $c 24 cm.
520 $a The production of beer today occurs within a bifurcated industrial structure. There exists a small number of large, global conglomerates supplying huge volumes of a limited range of beers, and a plethora of small and medium breweries producing a diverse range of beers sold under unique brands. Brewing, Beer and Pubs addresses a range of contemporary issues and challenges in this key sector of the global economy, and includes contributions by research specialists from a variety of countries and disciplines. This book includes the marketing and globalization of the brewing industry, beer excise duties and market concentration, and reflections upon developments in brewing and beer consumption across the world in order to explore the wide-reaching influence of this industry. Alongside these global topics more localised themes are presented such as market integration in the Chinese beer and wine markets, beer and brewing in Africa and South America, and turbulence and change in the UK public house industry, which demonstrate how the consumption of beer in pubs and other social environments make the beer industry integral to local communities and regions worldwide.
650 0 $a Brewing industry. $3 640284
650 0 $a Beer industry. $3 483232
650 0 $a Bars (Drinking establishments) $v Designs and plans. $3 564349
650 1 4 $a Business and Management. $2 eflch $3 522634
650 2 4 $a Small Business. $3 636006
650 2 4 $a Marketing. $3 173043
650 2 4 $a International Business. $3 626916
650 2 4 $a International Economics. $3 463712
650 2 4 $a Entrepreneurship. $3 337181
650 2 4 $a Industries. $3 380742
700 1 $a Cabras, Ignazio. $3 640281
700 1 $a Higgins, David. $3 640282
700 1 $a Preece, David. $3 640283
710 2 $a SpringerLink (Online service) $3 463450
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1057/9781137466181
950 $a Business and Management (Springer-41169)