大葉大學圖書館 |

登入

回上页

Cambridge English for marketing /

纪录类型:	书目-语言数据,印刷品 : Monograph/item
[NT 15000414] null:	428.24024
[NT 47271] Title/Author:	Cambridge English for marketing // Nick Robinson.
[NT 51403] remainder title:	English for marketing
作者:	Robinson, Nick.
出版者:	Cambridge : : Cambridge University Press,, 2010.
面页册数:	120 p. : : col. ill. ;; 25 cm. + + 1 sound disc (4 3/4 in.).
标题:	English language - Business English.
标题:	English language - Study and teaching
ISBN:	9780521124607 (pbk.) :
ISBN:	0521124603 (pbk.)
[NT 15000229] null:	"Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online."--Publisher's description.

Cambridge English for marketing /
Robinson, Nick.

Cambridge English for marketing /English for marketingNick Robinson. - Cambridge :Cambridge University Press,2010. - 120 p. :col. ill. ;25 cm. +1 sound disc (4 3/4 in.). - Cambridge professional English.

"Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online."--Publisher's description.

ISBN: 9780521124607 (pbk.) :NTD 680Subjects--Topical Terms:

343904
English language
--Business English.

Dewey Class. No.: 428.24024

Cambridge English for marketing /
LDR:01442cam a2200181 a 4500 001 438461
005 20130214101741.0
008 160314s2010 enka 000 0 eng d
020 $a 9780521124607 (pbk.) : $c NTD 680
020 $a 0521124603 (pbk.)
040 $a ATU $c ATU $d DYU
041 0 $a eng
082 0 4 $a 428.24024 $2 23
100 1 $a Robinson, Nick. $3 363854
245 1 0 $a Cambridge English for marketing / $c Nick Robinson.
246 3 0 $a English for marketing
260 $a Cambridge : $b Cambridge University Press, $c 2010.
300 $a 120 p. : $b col. ill. ; $c 25 cm. + $e 1 sound disc (4 3/4 in.).
490 0 $a Cambridge professional English
520 $a "Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online."--Publisher's description.
650 0 $a English language $x Business English. $3 343904
650 0 $a English language $x Study and teaching $x Foreign speakers. $3 342014