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Retail and channel marketing /

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Castaldo, Sandro, (1965-)

Retail and channel marketing /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.87
書名/作者:	Retail and channel marketing // Sandro Castaldo, Monica Grosso, Katia Premazzi.
作者:	Castaldo, Sandro,
其他作者:	Grosso, Monica.
出版者:	Cheltenham, UK : : Edward Elgar,, c2013.
面頁冊數:	xvi, 261 p. : : ill. ;; 25 cm.
標題:	Marketing.
標題:	Retail trade.
標題:	Marketing channels.
標題:	Communication in marketing.
ISBN:	9781782546184 (hbk.) :
ISBN:	1782546189 (hbk.)
ISBN:	9781782546207 (pbk.)
ISBN:	1782546200 (pbk.)
ISBN:	9781782546191 (ebook)
ISBN:	1782546197 (ebook)
書目註:	Includes bibliographical references (p. [226]-231) and index.

Retail and channel marketing /
Castaldo, Sandro,1965-

Retail and channel marketing /Sandro Castaldo, Monica Grosso, Katia Premazzi. - Cheltenham, UK :Edward Elgar,c2013. - xvi, 261 p. :ill. ;25 cm.

Includes bibliographical references (p. [226]-231) and index.

ISBN: 9781782546184 (hbk.) :NTD 3,788

Nat. Bib. No.: GBB341674bnbSubjects--Topical Terms:

173043
Marketing.

LC Class. No.: HF5429 / .C37 2013

Dewey Class. No.: 658.87

Retail and channel marketing /
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015 $a GBB341674 $2 bnb
020 $a 9781782546184 (hbk.) : $c NTD 3,788
020 $a 1782546189 (hbk.)
020 $a 9781782546207 (pbk.)
020 $a 1782546200 (pbk.)
020 $a 9781782546191 (ebook)
020 $a 1782546197 (ebook)
040 $a UKMGB $c UKMGB $d YDXCP $d BTCTA $d CDX $d UV0 $d OCLCF $d OCLCO $d DRB $d DYU
041 0 $a eng
050 4 $a HF5429 $b .C37 2013
082 0 4 $a 658.87 $2 23
100 1 $a Castaldo, Sandro, $d 1965- $3 564129
245 1 0 $a Retail and channel marketing / $c Sandro Castaldo, Monica Grosso, Katia Premazzi.
260 $a Cheltenham, UK : $b Edward Elgar, $c c2013.
300 $a xvi, 261 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. [226]-231) and index.
650 0 $a Marketing. $3 173043
650 0 $a Retail trade. $3 367165
650 0 $a Marketing channels. $3 341195
650 0 $a Communication in marketing. $3 336945
700 1 $a Grosso, Monica. $3 564130
700 1 $a Premazzi, Katia. $3 564131

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