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Fuzzy methods for customer relations...

Donzé, Laurent.

Fuzzy methods for customer relationship management and marketing[electronic resource] :applications and classifications /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8/12
書名/作者:	Fuzzy methods for customer relationship management and marketing : applications and classifications // Andreas Meier and Laurent Donze, editors.
其他作者:	Meier, Andreas,
出版者:	Hershey, Pa. : : IGI Global,, 2012.
面頁冊數:	xxi, 365 p. : : ill. ;; 29 cm.
標題:	Customer relations - Management.
標題:	Marketing.
標題:	Fuzzy logic.
ISBN:	9781466600966 (electronic bk.)
ISBN:	9781466600959 (hardcover)
ISBN:	9781466600973 (print & perpetual access)
書目註:	Includes bibliographical references.
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-46660-095-9

Fuzzy methods for customer relationship management and marketing[electronic resource] :applications and classifications /
Fuzzy methods for customer relationship management and marketingapplications and classifications /[electronic resource] :Andreas Meier and Laurent Donze, editors. - Hershey, Pa. :IGI Global,2012. - xxi, 365 p. :ill. ;29 cm.

Includes bibliographical references.

ISBN: 9781466600966 (electronic bk.) Subjects--Topical Terms:

338310
Customer relations
--Management.

LC Class. No.: HF5415.5 / .F89 2012e

Dewey Class. No.: 658.8/12

Fuzzy methods for customer relationship management and marketing[electronic resource] :applications and classifications /
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020 $a 9781466600959 (hardcover)
020 $a 9781466600973 (print & perpetual access)
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035 $a (OCoLC)771303546
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245 0 0 $a Fuzzy methods for customer relationship management and marketing $h [electronic resource] : $b applications and classifications / $c Andreas Meier and Laurent Donze, editors.
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300 $a xxi, 365 p. : $b ill. ; $c 29 cm.
504 $a Includes bibliographical references.
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650 0 $a Marketing. $3 173043
650 0 $a Fuzzy logic. $3 182737
700 1 $a Meier, Andreas, $d 1951- $3 481210
700 1 $a Donzé, Laurent. $3 481211
710 2 $a IGI Global. $3 480906
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856 4 1 $3 Chapter PDFs via platform: $u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-46660-095-9

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