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Life after the 30-second spot : ener...

Jaffe Joseph

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
書名/作者:	Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising/ Jaffe, Joseph
作者:	Jaffe Joseph
出版者:	Hoboken,NJ : John Wiley & Sons, Inc., 2005
面頁冊數:	284頁; 24x16公分
標題:	Advertising-Psychological aspe
標題:	Customer relations
標題:	Target marketing
ISBN:	0471718378(精裝)
ISBN:	9780471718376(精裝)

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Jaffe Joseph

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingJaffe, Joseph - 1st ed - Hoboken,NJJohn Wiley & Sons, Inc.2005 - 284頁24x16公分

ISBN: 0471718378(精裝)Subjects--Topical Terms:

222471
Advertising-Psychological aspe

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