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Customer-centric knowledge managemen...

Al-Shammari, Minwir, (1962-)

Customer-centric knowledge management[electronic resource] :concepts and applications /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.4/038
書名/作者:	Customer-centric knowledge management : concepts and applications // Minwir Mallouh Al-Shammari, editor.
其他作者:	Al-Shammari, Minwir,
出版者:	Hershey, Pa. : : IGI Global,, c2012.
面頁冊數:	xv, 315 p. : : ill. ;; 29 cm.
標題:	Customer relations.
標題:	Knowledge management.
標題:	Relationship marketing.
ISBN:	9781613500903 (electronic bk.)
ISBN:	9781613500897 (hardcover)
ISBN:	9781613500910 (print & perpetual access)
書目註:	Includes bibliographical references.
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-089-7

Customer-centric knowledge management[electronic resource] :concepts and applications /
Customer-centric knowledge managementconcepts and applications /[electronic resource] :Minwir Mallouh Al-Shammari, editor. - Hershey, Pa. :IGI Global,c2012. - xv, 315 p. :ill. ;29 cm.

Includes bibliographical references.

ISBN: 9781613500903 (electronic bk.) Subjects--Topical Terms:

337138
Customer relations.

LC Class. No.: HF5415.5 / .C833 2012e

Dewey Class. No.: 658.4/038

Customer-centric knowledge management[electronic resource] :concepts and applications /
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020 $a 9781613500897 (hardcover)
020 $a 9781613500910 (print & perpetual access)
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245 0 0 $a Customer-centric knowledge management $h [electronic resource] : $b concepts and applications / $c Minwir Mallouh Al-Shammari, editor.
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300 $a xv, 315 p. : $b ill. ; $c 29 cm.
504 $a Includes bibliographical references.
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650 0 $a Knowledge management. $3 173751
650 0 $a Relationship marketing. $3 340839
700 1 $a Al-Shammari, Minwir, $d 1962- $3 342591
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