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Relationship marketing :a consumer e...

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Baron, Steve

Relationship marketing :a consumer experience approach /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.812
書名/作者:	Relationship marketing : : a consumer experience approach // Steve Baron, Tony Conway, Gary Warnaby.
作者:	Baron, Steve
其他作者:	Conway, A.
出版者:	Los Angeles : : Sage,, 2010.
面頁冊數:	viii, 202 p. : : ill. ;; 25 cm.
標題:	Relationship marketing.
標題:	Customer relations.
ISBN:	9781412931212 (hbk.) :
ISBN:	1412931215 (hbk.)
ISBN:	9781412931229 (pbk.)
ISBN:	1412931223 (pbk.)
書目註:	Includes bibliographical references and index.

Relationship marketing :a consumer experience approach /
Baron, Steve

Relationship marketing :a consumer experience approach /Steve Baron, Tony Conway, Gary Warnaby. - Los Angeles :Sage,2010. - viii, 202 p. :ill. ;25 cm. - Advanced marketing series.

Includes bibliographical references and index.

ISBN: 9781412931212 (hbk.) :NTD 3,705

LCCN: 2009938438Subjects--Topical Terms:

340839
Relationship marketing.

LC Class. No.: HF5415.55 / .B375 2010

Dewey Class. No.: 658.812

Relationship marketing :a consumer experience approach /
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020 $a 9781412931229 (pbk.)
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100 1 $a Baron, Steve $q (J. Steve) $3 452682
245 1 0 $a Relationship marketing : $b a consumer experience approach / $c Steve Baron, Tony Conway, Gary Warnaby.
260 $a Los Angeles : $b Sage, $c 2010.
300 $a viii, 202 p. : $b ill. ; $c 25 cm.
490 0 $a Advanced marketing series
504 $a Includes bibliographical references and index.
650 0 $a Relationship marketing. $3 340839
650 0 $a Customer relations. $3 337138
700 1 $a Conway, A. $q (Anthony) $3 452683
700 1 $a Warnaby, Gary. $3 452684

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