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Rethinking Performance Measurement :...
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  • Rethinking Performance Measurement :[electronic resource].Beyond the Balanced Scorecard.
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.3125
    書名/作者: Rethinking Performance Measurement : : Beyond the Balanced Scorecard.
    作者: Meyer, Marshall W.
    出版者: Cambridge : : Cambridge University Press,, 2003.
    面頁冊數: 218 p.
    標題: Organizational effectiveness.
    ISBN: 9780511753824 (electronic bk.)
    ISBN: 9780521812436 (print)
    內容註: Cover; Half-title; Title; Copyright; Contents; Figures; Tables; Preface; Introduction; 1 Why are performance measures so bad?; 2 The running down of performance measures; 3 In search of balance; 4 From cost drivers to revenue drivers; 5 Learning from ABPA; 6 Managing and strategizing with ABPA; Notes; Index
    摘要、提要註: A major new study by a leading management scholar from top-ranked Wharton School of Business on problems of performance measurement systems. Highlights particular shortcomings of the widely adopted 'balanced scorecard' technique. Outlines an alternative approach capturing fundamentals of firm performance. Essential reading for management faculty, MBA students and thoughtful practitioners.
    電子資源: Click here to view book
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