回首頁 到查詢結果 [ subject:"New business enterprises." ]

Brains vs capital[electronic resourc...
Faltin, Günter.

 

  • Brains vs capital[electronic resource] :entrepreneurship for everyone lean, smart, simple /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 658.1/1
    書名/作者: Brains vs capital : entrepreneurship for everyone lean, smart, simple // Günter Faltin.
    其他題名: Brains versus capital
    作者: Faltin, Günter.
    出版者: Singapore ; : World Scientific,, c2019.
    面頁冊數: 1 online resource (ix, 206 p.) : : ill.
    標題: New business enterprises.
    標題: Entrepreneurship.
    ISBN: 9789813234628
    書目註: Includes bibliographical references.
    內容註: Intorduction: all roads lead to Rome -- The tea campaign as a case study -- Start-ups: creative concepts, not high-tech -- The step-child concept: it pays to finetune your concept -- Avoiding overload -- Building a business with components -- Playing in the big boys' league -- Entrepreneurship laboratory: how to work out your own high-potential concept -- Entrepreneurship as a challenge -- Say goodbye to old ways of thinking: do not draw conclusions about the future based on the past -- An invitation to a dance -- Appendix. Everyone can become and entrepreneur: an interview with Professor Muhammad Yunus (excerpt).
    摘要、提要註: "Entrepreneurship is not a calling only for the selected few. Creative work and economic self-realization are goals that anyone can pursue. Learn how to create your own "idea-masterpiece" as a collage or puzzle made from existing pieces, and construct your own company from pre-existing components that are freely available to everyone. Brains versus Capital: Entrepreneurship for Everyone opens up many channels of opportunity for many people who never thought that they would start their own company. This book emphasizes knowledge-based start-ups, which offers a crucial difference to classic self-employment and the new technology based start-ups. Günther Faltin has been teaching this approach for decades, and he has applied his theoretical concept with great success to "The Tea Campaign" (Teekampagne), the largest mail-order tea company in Germany. A growing number of companies uses Professor Faltin's principles successfully. Featuring practical examples of successful companies, Günther Faltin shows how anyone can refine an idea to create a new company. By combining components that already exist, a small start-up founder could even challenge the big companies"--
    電子資源: https://www.worldscientific.com/worldscibooks/10.1142/10836#t=toc
Export
取書館別
 
 
變更密碼
登入