| 內容註: |
Business basics for musicians : the complete handbook from start to success, second edition -- Contents -- Foreword -- Welcome and Welcome Back! Here's What's New! -- Preface -- Acknowledgments -- Part 1. Career Execution -- 1. Pursuing a career in the new music industry: 15 Tips for Career Success -- Part 2. Business Relationships -- 2. Band membership, part 1: Formation and Self-Management -- 3. Band membership, part 2: Partnerships, Trademarks, and Business Entities -- 4. Contract employment or self-employment, part 1: Gigs and Unions -- 5. Contract employment or self-employment, part 2: Employment Agreements and Negotiations -- 6. Contract employment or self-employment, part 3: Taxes and Insurance -- Part 3. Pro Teams -- 7. Solo artist and employer: Pros, Cons, and Responsibilities -- 8. Entertainment attorneys: What They Do and What They Cost You -- 9. Personal managers: Roles, Options, and Agreements -- 10. Business managers: Bills and Investments -- 11. Talent agents: Work, Scope, and Contracts -- 12. Record producers: Creativity, Budgets, and Fee Structures -- Part 4. Deals and Dollars -- 13. Making and selling records, part 1: Types of Record Deals and Companies -- 14. Making and selling records, part 2: Key Deal Issues in Recording Contracts -- 15. Music publishing, part 1: Copyright Basics -- 16. Music publishing, part 2: Even More Copyright Basics -- 17. Music publishing, part 3: Income Streams-Mechanicals, Performances, and Print -- 18. Music publishing, part 4: Synch, Electronic Transmissions, and Sub-publishing -- 19. Music publishing, part 5: Publishing Companies and Types of Deals -- 20. Music publishing, part 6: Starting Your Own Publishing Company -- 21. Live performing and touring, part 1: Purpose and Opportunity -- 22. Live performing and touring, part 2: Deals, Negotiations, and Contracts -- 23. Merchandising, part 1: Rights, Types, and Companies -- 24. Merchandising, part 2: Contract Terms for Tour Merchandising -- 25. Merchandising, part 3: Retail Deals and Independent Merchandising -- Part 5. Future Predictions -- 26. The music business 2025: Future Forecasts by the Pros -- Chapter Review and Discussion Questions -- Chapter Activity Assignments -- Midterm Test (Chapters 1-14): For Students and Teachers -- Final Exam Test (Chapters 15-26): For Students and Teachers -- Midterm Test Answers (Chapters 1-14): For Students and Teachers -- Final Exam Test Answers (Chapters 15 - 26): For Students and Teachers -- Index. |
| 摘要、提要註: |
Today, when artists are empowered to take greater control of their careers and earnings, the need for musicians to understand the business of music has never been greater. In a digital age overflowing with confusing and ever-changing information, musicians need trusted business advice from a veteran artist who can break down the basics in language they understand. Written by a professional musician for other musicians, Business Basics for Musicians is the laypersons guide to the music industry. In this must-have manual, music industry veteran Bobby Borg presents vital info in a conversational tone and an easy-to-scan format regarding five vital areas that musicians need to succeed: Career Execution, Business Relationships, Pro Teams, Deals and Dollars, and Future Predictions. Everything from copyrights to record deals, to managers, to merchandising, to doing it yourself is covered. With pro interviews, anecdotes, and review quizzes, Business Basics for Musicians is the complete handbook from start to success. |