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Retail marketing and sales performan...

Preuss, Christoph.

Retail marketing and sales performance[electronic resource] :a definitive guide to optimizing service quality and sales effectiveness /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8
書名/作者:	Retail marketing and sales performance : a definitive guide to optimizing service quality and sales effectiveness // by Christoph Preuss.
作者:	Preuss, Christoph.
出版者:	Wiesbaden : : Springer Fachmedien Wiesbaden :, 2014.
面頁冊數:	xxiv, 224 p. : : ill., digital ;; 24 cm.
Contained By:	Springer eBooks
標題:	Marketing.
標題:	Marketing - Management.
標題:	Economics/Management Science.
標題:	Management/Business for Professionals.
標題:	Sales/Distribution/Call Center/Customer Service.
ISBN:	9783658046309 (electronic bk.)
ISBN:	9783658046293 (paper)
電子資源:	http://dx.doi.org/10.1007/978-3-658-04630-9

Retail marketing and sales performance[electronic resource] :a definitive guide to optimizing service quality and sales effectiveness /
Preuss, Christoph.

Retail marketing and sales performancea definitive guide to optimizing service quality and sales effectiveness /[electronic resource] :by Christoph Preuss. - Wiesbaden :Springer Fachmedien Wiesbaden :2014. - xxiv, 224 p. :ill., digital ;24 cm.

ISBN: 9783658046309 (electronic bk.)Subjects--Topical Terms:

173043
Marketing.

Dewey Class. No.: 658.8

Retail marketing and sales performance[electronic resource] :a definitive guide to optimizing service quality and sales effectiveness /
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