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Managing a Chinese partner :insights...
Chong, Lub Bun,

 

  • Managing a Chinese partner :insights from four global companies /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658/.044
    書名/作者: Managing a Chinese partner : : insights from four global companies // Lub Bun Chong.
    作者: Chong, Lub Bun,
    面頁冊數: 1 online resource.
    標題: BUSINESS & ECONOMICS / Industrial Management
    標題: BUSINESS & ECONOMICS / Management Science
    標題: BUSINESS & ECONOMICS / Management
    標題: BUSINESS & ECONOMICS / Organizational Behavior
    標題: Business and Management
    標題: Business competition
    標題: Business innovation
    標題: International business
    標題: Management & management techniques
    標題: International business enterprises - China.
    標題: Joint ventures - Management.
    標題: Joint ventures - China.
    ISBN: 1137005823 (electronic bk.)
    ISBN: 9781137005823 (electronic bk.)
    內容註: 1. The Case for Laying the Cornerstones -- 2. Danone's Bitter Split-up With Hangzhou Wahaha -- 3. Nestle's Nurturing Care of Totole -- 4. Coca-Cola's Long Courtship of COFCO -- 5. SABMiller's Leap of Faith with China Resources -- 6. Lonely Journey of an Ice Cream Peddler in China -- 7. Catering To Every Palate in China (almost) -- 8. Three Steps to Laying the Cornerstones.
    摘要、提要註: From 2007 to 2009, French food and beverage giant Danone and Chinese entrepreneur Zong Qinghou - who is ranked number one on Forbes' China Rich List 2012 - were embroiled in a highly rancorous dispute over their joint venture, Hangzhou Wahaha. It transpired that even French President Sarkozy reportedly found time in his 2007 three-day state visit to China to discuss the 'Wahaha' dispute with his Chinese counterpart, President Hu. Behind the melodrama of the 'Wahaha' dispute lies an important lesson for foreign companies in China. As a result of the global shift in power, the imperative for a foreign company to manage its Chinese Partner has never been stronger since China re-opened its doors for business in 1978. By drawing on the experiences of Danone, Nestle, Coca-Cola and SABMiller, this book provides an insight into why, as well as, how the managing of a Chinese Partner can deliver sustainable value for a joint venture in China.
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137005823
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