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Product variety in automotive indust...

Guerzoni, Marco.

Product variety in automotive industry[electronic resource] :understanding niche markets in America /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	338.47629222
書名/作者:	Product variety in automotive industry : understanding niche markets in America // by Marco Guerzoni.
作者:	Guerzoni, Marco.
出版者:	Cham : : Springer International Publishing :, 2014.
面頁冊數:	xi, 63 p. : : ill., digital ;; 24 cm.
Contained By:	Springer eBooks
標題:	Automobile industry and trade - History. - United States
標題:	Economics/Management Science.
標題:	Innovation/Technology Management.
標題:	Industrial Organization.
標題:	Automotive Engineering.
標題:	Market Research.
標題:	Production/Logistics/Supply Chain Management.
ISBN:	9783319019079 (electronic bk.)
ISBN:	9783319019062 (paper)
電子資源:	http://dx.doi.org/10.1007/978-3-319-01907-9

Product variety in automotive industry[electronic resource] :understanding niche markets in America /
Guerzoni, Marco.

Product variety in automotive industryunderstanding niche markets in America /[electronic resource] :by Marco Guerzoni. - Cham :Springer International Publishing :2014. - xi, 63 p. :ill., digital ;24 cm. - SpringerBriefs in business,2191-5482. - SpringerBriefs in business..

ISBN: 9783319019079 (electronic bk.)Subjects--Topical Terms:

542128
Automobile industry and trade
--History.--United States

Dewey Class. No.: 338.47629222

Product variety in automotive industry[electronic resource] :understanding niche markets in America /
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