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  • The power and influence of illustration[electronic resource] :achieving impact and lasting significance through visual communication /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 741.6
    書名/作者: The power and influence of illustration : achieving impact and lasting significance through visual communication // Alan Male.
    作者: Male, Alan.
    出版者: London, England : : Bloomsbury Publishing,, 2019.
    面頁冊數: 1 online resource (254 p.)
    標題: Commercial art.
    標題: Graphic arts.
    標題: Visual communication.
    ISBN: 9781350024168 (ebk.)
    ISBN: 9781350022423 (pbk.)
    書目註: Includes bibliographical references and index.
    內容註: Introduction Lessons from History 1. -- From the Birth of Culture to Evolution 2. -- Victoriana to Disney -- 3. -- Mid 20th Century and the Digital Revolution The Language of Drawing 4. -- Icons, Semiotics and Identity -- 5. -- Metaphor, Wit, Sarcasm and Perversion -- 6. -- Rhetoric and Subject Matter -- Context, Impact and Consequence 7. -- Ethics, Censorship and Moral -- Responsibility -- 8. -- Presenting Knowledge, Advertising and -- Propaganda 9. -- Entertainment, Journalism and -- Literature Contemporary and Future Practice 10. -- Innovation and Problem Solving 11. -- Communication's Effectiveness, Function -- and Significance -- 12. -- Authorship and the Skills of the -- Illustrator Index Further Reading Bibliography
    摘要、提要註: "Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience. Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade / and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical."--
    電子資源: https://doi.org/10.5040/9781350024168?locatt=label:secondary_bloomsburyCollections
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