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The economics of network industries /
Shy, Oz,

 

  • The economics of network industries /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 303.48/33
    書名/作者: The economics of network industries // Oz Shy.
    作者: Shy, Oz,
    面頁冊數: 1 online resource (xiii, 315 pages) : : digital, PDF file(s).
    附註: Title from publisher's bibliographic system (viewed on 05 Oct 2015).
    標題: Computer industry.
    標題: Computer networks.
    標題: Electronic data interchange.
    標題: Electronic commerce.
    ISBN: 9780511754401 (ebook)
    摘要、提要註: This book introduces upper-level undergraduates, graduate students, and researchers to the latest developments in network economics, one of the fastest-growing fields in all industrial organization. Network industries include the Internet, e-mail, telephony, computer hardware and software, music and video players, and service operations in the banking, legal, and airlines industries among many others. The work offers an overview of the subject matter as well as investigations about specific industries. It conveys the essential features of how strategic interactions between firms are affected by network activity, as well as covering social interaction and its influence on consumers' choices of products and services. Virtually no calculus is used in the text, and each chapter ends with a series of exercises and selected references. The text may be used for both one- and two-semester courses.
    電子資源: http://dx.doi.org/10.1017/CBO9780511754401
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