回首頁 到查詢結果 [ author_sort:"foxall, g. r." ]

 

  • Context and cognition in consumer psychology[electronic resource] :how perception and emotion guide action /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 658.8342
    書名/作者: Context and cognition in consumer psychology : how perception and emotion guide action // Gordon R. Foxall.
    作者: Foxall, G. R.
    出版者: Abingdon, Oxon : : Routledge,, 2018.
    面頁冊數: 1 online resource (xii, 175 p.)
    標題: Consumer behavior.
    標題: Consumers.
    標題: Consumption (Economics) - Psychological aspects.
    ISBN: 9781315772103 (ebk.)
    ISBN: 9781138778191 (hbk.)
    ISBN: 9781138778207 (pbk.)
    書目註: Includes bibliographical references and index
    內容註: A progressive research program -- Consumer action -- Perceptual contingency-representation -- Refining perceptual contingency-representation -- The intentional consumer situation -- Cognitive foundations of the intentional consumer situation -- Behavior, action, agency.
    電子資源: https://www.taylorfrancis.com/books/9781315772103
評論
Export
取書館別
 
 
變更密碼
登入