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Competitive dynamics in the mobile p...
Giachetti, Claudio.

 

  • Competitive dynamics in the mobile phone industry[electronic resource] /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 338.6/048
    書名/作者: Competitive dynamics in the mobile phone industry/ Claudio Giachetti.
    作者: Giachetti, Claudio.
    出版者: [Basingstoke] : : Palgrave Macmillan,, 2013.
    面頁冊數: 1 online resource.
    標題: Competition.
    標題: Cell phone services industry.
    標題: BUSINESS & ECONOMICS / Industries / General
    ISBN: 9781137374127 (electronic bk.)
    ISBN: 1137374128 (electronic bk.)
    ISBN: 9781137373694
    ISBN: 1137373695
    內容註: PART 1: COMPETITIVE DYNAMICS -- 1. Competitive dynamics research -- PART 2: COMPATITIVE DYNAMICS IN THE MOBILE PHONE INDUSTRY -- 2. Changes in industrial leadership over the life cycle of technology intensive industries: the role of technological discontinuities and firms' action aggressiveness -- 3. Competitive intensity and product line strategies in technology-based industries -- 4. Time to competitors' new technology imitation: Who is copied more quickly? -- 5. Lining up with competitors: Influence of multiple benchmarks on the adoption of new product technologies -- 6. Concluding remarks and new direction for competitive dynamics research in technology-based industries.
    摘要、提要註: The intersection between the competitive dynamics literature and the literature on technology and innovation management is an important area of research. Previous literature has focused on understanding the different types of innovations and how firms use these to improve their product performance. However, we are still way off from a comprehensive understanding of the competitive dynamics triggered by such decisions. This book offers various insights into the competitive dynamics of technology intensive industries, using the mobile phone industry as a reference setting of analysis. In particular, it explores which kind of competitive moves and countermoves have been taken by mobile phone vendors such as Nokia, Samsung, Motorola and Apple, as well as emerging rivals from developing countries, to defend their competitive position over the industry life cycle, and which factors have driven these actions. The book is divided into two parts. The first part offers a general perspective on the competitive dynamics literature. The second part consists of chapters on more specific issues related to the dynamics of competitive strategy in technology intensive industries, and in the mobile phone industry in particular.
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137374127
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